Simple to use
Four Steps.
Real Results.
About 15 minutes a day. That's it. The LED does the work — you just have to show up.
Choose your product
Advanced Kit — Step by Step
2:30 minStep by step
Using Your Kit
Brush, then dry your teeth
Brush as normal, then pat the front surfaces of your teeth dry with a tissue or the corner of a towel. Dry teeth help the gel stay in place and work properly.
Apply the whitening gel
Twist the pen until the gel appears, then brush a thin and even layer onto the front of your upper and lower teeth. Avoid placing the gel directly onto your gums.
Insert the LED mouthpiece
Place the mouthpiece comfortably inside your mouth and turn on the LED light. Leave it in place for 15–20 minutes while the light helps activate the whitening gel.
Remove, rinse and clean
Remove the mouthpiece and rinse your mouth with water. Rinse the mouthpiece clean and leave it to dry before storing it. Avoid eating or drinking for 30 minutes afterward.
Whitening Strips — Step by Step
1:45 minStep by step
Applying Your Strips
Dry your teeth first
Pat the front surfaces of your teeth dry with a tissue before applying. Dry teeth help the strip stay in place and let the gel work properly — this is the step most people skip and shouldn't.
Apply upper strip, then lower
Peel the strip from the backing, line the gel side up with your gum line, and press firmly onto your teeth. Fold the excess behind your teeth to hold it in place. Repeat for the lower strip. Wear for 30 minutes.
Remove and rinse
Peel off both strips after 30 minutes and throw them away. Rinse your mouth with water to remove any remaining gel. Don't eat or drink, other than water, for 30 minutes after removing.
Get the most out of it
Tips for Best Results
Avoid staining foods after each session
Coffee, tea, red wine and dark sauces can work against whitening. Wait at least 30 minutes after each session before having them.
Evening sessions work well
Before bed is ideal because you are less likely to eat or drink afterward. Morning sessions work well too.
Use your shade guide
Check your starting shade on Day 1, then compare it every seven days so you can clearly track your progress.
Take a break if sensitivity occurs
Mild sensitivity can happen. Skip one day, drink plenty of water and continue once your teeth feel comfortable again.
Your Journey
When Will You See Results?
Consistent daily use builds visible results — it's cumulative.
Peak results occur with consistent daily use. Actual timing varies based on starting shade and stain type.
Simple to Use
Four Steps. Every Day.
Ready to Start?
Join the 30-Day Smile Challenge. No visible results after completing 30 days of photos? Receive a full refund.
Get the Advanced Kit →Questions? Read our FAQ or email us.